Features and Benefits
- The biggest improvement will come from The Lead Online's Google File. This is a file that we upload with
your website letting Google know every time we upload your site with a change. Once Google picks up your
website through this file the other major search engines start picking up your website. This happens in about
2-3 weeks.
- The next step will be to rebuild your site in our software and running a SEO review of each page to make
sure they are optimized as best as possible to insure the highest listing.
- When your website is rebuilt in our software then we can adjust the keywords in the source section
of your website. This is where most website software's fail. We can actually adjust the keywords on the go to
give you maximum exposure. We also have extensive training using Keyword Phrases as Google as changed what they
will and will not accept as keyword content. (See Attached)
- We can also Meta Tag each photo on your website. This is like getting FREE KEYWORDS.
- We don't just adjust the keywords in the Main Body of your website but also in the entire format of your
website. Example: Header, Right and Left Panel, Page Footer, Info bar and Header Bar.
- Maybe the best form of SEO we do is on the County Shopping Malls. Some people don't understand this
but when you can link your website by Online Advertising with additional keywords and a few hundred other
businesses keywords that's hard for Google to ignore. Quality Linking is important. This
has also created a niche in our markets that really helps our customers. Example: When a customer is looking
for you by product or service, as long as we have your website key worded to this product or service you will
come up without them even knowing you name!
- We will also set up your social networks for you. Like, Facebook, Twitter, Youtube and Myspace. Linking
your website to all of these for more exposure.
- The Lead Online/Nautical Web Design pays for advertising on Radio and other media outlets to help bring
traffic to your website. We also have a coupon offer website that you can use as a part of our service. This
website is also promoted on the Radio.
- The Lead Online/Nautical Web Design always try's to promote itself and our customers through
local events as much as possible. (Lefeld Implement Bowling Tournament is just one example)
- We will try to give the best advice when you are promoting or advertising your website. This
can be done easily within your annual advertising budget. Your website should always be your first
form of advertising as it is the least expensive advertising space you will ever have. All of your outside
advertising should be generated towards getting traffic to your website. This means you can shrink your
advertising size and concentrate on getting your customers to your website. Put all of the information on your
website instead of paying for it an expensive Radio or Print Ad. Whenever you advertise you should always,
always, always include your website address. Promote your special or service in your Radio or Print Ad and put
the details on your website.
When it comes to Google we cannot guarantee the speed of the listing. Sometimes your listing fast and
sometimes it happens kinda fast. All I know is that we always get the listing up faster than any of our
competition. Oh and by the way, they charge for this service. Sometimes as much as $2500.00.
In case you were wondering how much traffic your website will receive, be realistic. For most small business
5000 Quality Visitors a year is a terrific amount. Anyone can get you 100000 visitors. But what if they
are not customers? Then who cares? The amount of visitors you will receive will greatly depend on
your business, product, market size and marketing. It's just that simple.
 Edward Douglas
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